InsightSquared Assets

Name

InsightSquared

InsightSquared is one word with both the "I" and "S" capitalized.

Insightsquared

The “s”, in “squared” should be capitalized.

Insight-Squared

InsightSquared is one word, not two.

Logo & Symbol

Use on light backgrounds

Use on dark backgrounds

Use on colorful backgrounds

Stacked logo for light

Stacked logo for color

Isolated symbol

Isolated symbol monochrome

Colors

Brand blue

Hex #00B3E9

RGB 0,179,233

CMYK 70,0,0,0

Base Colors

Hex #333333

RGB 51,51,51

CMYK 69,62,63,58

Hex #F1F1F1

RGB 241,241,241

CMYK 4,3,3,0

Accent Colors

Hex #5FBA50

RGB 95,186,80

CMYK 66,0,94,0

Hex #57D0B5

RGB 87,208,181

CMYK 59,0,39,0

Hex #E96955

RGB 233,105,85

CMYK 4,73,68,0

Hex #FFC23E

RGB 255,194,62

CMYK 0,25,86,0

Typography

Roboto is used for all headings

Roboto is also used for body text. Helvetica Neue or Arial is acceptable if Roboto is unavailable.

Slate Colors

Slate Teal

Slate Gray

Hex #56D0B5

RGB 86,208,181

CMYK 59,0,39,0

Hex #313D49

RGB 86,208,181

CMYK 59,0,39,0

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