Must-Attend for Sales Managers Looking to Sharpen Their Skills by Using the Right Metrics

Cambridge, MA – January 28, 2014 – InsightSquared, the award-winning provider of Salesforce Analytics software for small and midsize companies will be co-hosting a  best practices sales coaching webinar with  the American Association of Inside Sales Professionals (AA-ISP) today, January 28th at 2:00 p.m. EST.  Vice President of Sales & Marketing of InsightSquared, Zorian Rotenberg will be presenting the Top 5 Secrets of Metrics-Driven Sales Coaching, discussing the key skills used to coach sales representatives.  Viewers will find out the top metrics for sales coaching, and how to utilize these metrics to triple sales.

Attendees will gain valuable insights and learn how to:
-Improve sales coaching
– Increase sales using metrics
– Boost sales with top coaching tips

“InsightSquared provides the analytical framework every manager wants or should want,” said David K, VP of Sales at EventBuilder.  “Now, for the first time, I can get clarity about where my business is now and where it is headed, and I can take appropriate measures.”

Three sales management must-read books will be given away to lucky attendees: Cracking the Sales Management Code by Jason Jordan, The Accidental Sales Manager by Chris Lytle and Coaching Salespeople into Sales Champions by Keith Rosen.  This webinar is complementary and all are invited and welcomed to attend, and there is still time to register.

About AA-ISP
The AA-ISP is an international association dedicated exclusively to advancing the profession of Inside Sales.  The association engages in research studies, organizational benchmarking and leadership round tables to better understand and analyze the trends, challenges, and key components of the growth and development of the Inside Sales industry.  Their mission is to help inside sales representatives and leaders to leverage their information and resources through published content, local community chapters, national conferences, career development, and an Inside Sales accreditation program.

About InsightSquared 
InsightSquared is the innovative leader in Salesforce Analytics and modern business intelligence for sales and marketing. Unlike legacy Business Intelligence platforms, InsightSquared can be deployed affordably in less than a day without any integration costs and comes preloaded with reports that real business people can use. Hundreds of companies and thousands of users around the world use InsightSquared’s award-winning analytics to maximize sales performance, increase team productivity and close more deals. Based in Cambridge, Mass., InsightSquared was recently named one of the “Best Places to Work in Massachusetts” by the Boston Business Journal and “Top Places to Work 2013” by The Boston Globe.  For more information, visit

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