Track sales development activities to better predict pipeline
Manage and motivate the right behaviors across your BDR team
Track Your BDR and SDR Activities
More than any other business function, BDR activity levels are predictive of business outcomes. If you want to reliably predict pipeline, you need to stay on top of all SDR activities.
Measure Business Outcomes
Tie BDR activities to pipeline by measuring the business outcomes of prospecting calls and emails. Specifically track pipeline attribution and downstream opportunity creation.
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