August 17th / Fenway Park / Boston, MA

#RampFenway

Ramp by InsightSquared is the only event focused solely on the sales operations professional.

The event brings together thought-leaders and practitioners from a range of industries to help sales operations leaders earn a seat at the strategy table.

Thanks for making our first Ramp conference a wonderful experience!

The Roster

Event Speakers

Keynote Speaker

David McCandless

Ramp Conference
David McCandless is a British data-journalist and information designer based in London. He is the founder of the visual blog Information Is Beautiful.

Data is Beautiful: Harnessing the power of visualization to surface insight, pattern and stories from numbers

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In this age of “Big Data” and information overload, data visualization has incredible potential to help us quickly understand, navigate and find meaning across many complex domains.
Author, designer, and leading-practitioner in this developing field, David McCandless will share his passion for visualization as a merging of design, information, numbers and story. His popular blog and best-selling book, Information is Beautiful, experiment with visualization to discover new patterns and fascinating stories in the seas of data surrounding, and sometimes swamping, us.

Keynote Speaker

Jessica Gelman

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Jessica Gelman is the CEO of Kraft Analytics Group (KAGR), a company redefining how analytics is used in the sports industry. She is also the co-founder and co-chair of the MIT Sloan Sports Analytics Conference.

Dynasties and Data: Creating a Winning Formula for New England Patriots Fans and Other Sports Organizations

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In a Fireside Chat, Jessica will share how KAGR (Kraft Analytics Group) creates a culture of data and puts analytics into action to power fan experience for the Super Bowl Champion New England Patriots.

Session Speakers

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Mike WolffSalesforce.com

3 Ways to Share a Brain with Your VP of Sales

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Access to useful data is the great equalizer in sales — and increasingly that data resides within operations. It’s the sales leader’s job to partner with operations to ensure actionable insights are always within reach. In this story-filled session, Salesforce’s SVP of Commercial Sales, SMB will discuss the processes and behaviors that make for an effective relationship between his leadership their counterparts in field operations.

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Maria PergolinoApttus

What the CMO Needs From Sales Ops

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Account-based marketing is accelerating the alignment between sales and marketing. Common goals and common dashboards are becoming, well, common. In this session, Apttus’ SVP of Marketing, Maria Pergolino, will discuss the value sales ops can provide to marketing.

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Jon HayBoston Red Sox

The Boston Red Sox Are More Than a Ball Club, We’re a Business: Here’s How Our Front Office Drives Revenue

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As the Red Sox know, winning is a great way to sell tickets – but filling Fenway Park doesn’t mean the job is done. Like businesses of any kind, the pros that power the front office are responsible for growing revenues. Jon will share what trends are driving the business of baseball and how data helps to keep our hometown team the hottest ticket in town.

Ramp Conference
Dana TherrienSiriusDecisions

The Evolution of Sales Operations: What’s Next?

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Chief Sales Officers rely on sales operations leaders to manage the tactical aspects of sales, but more importantly they depend on sales operations leaders to help formulate strategies that will grow sales exponentially. Strategy and planning, sales intelligence, back-office support, process design, technology strategy, deal pursuit, and project management are sales operations major accountabilities. In this session learn the economics of scaling the accountabilities affordably so sales operations can realize its strategical potential without breaking the bank.

Ramp Conference
Matt CameronSales Ops Central

Sales Operations Clovers: Without You, Your CRO Stands Before the Board Naked

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Learn how to manage a world-class performance inspection cadence that will have your head of revenue covered and elevate your contribution to strategic from tactical. After having reviewed hundreds of 1:1s, Matt will tell you how to teach your sales leaders to become the coaches they aspire to be.

Ramp Conference
Doug LandisEmergence Capital

Sales Ops: The Co-Founders of Sales

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A modern sales operations function takes many shapes and forms as you grow. What sales ops and sales productivity
look like and is responsible for when you’ve got 10 reps is vastly different than when you’re about to go public. In this session doug will take us on a journey as to what the role of Sales Ops and Sales productivity should play in organizations as they scale and go from a startup to IPO.

The Lineup

Agenda

Wednesday, August 16th

6 pm

9 pm

Welcome Reception

Come hang with speakers, attendees, and InsightSquared executives for a night of sushi & sake (while the hometown boys play the St. Louis Cardinals next door).

Thursday, August 17th

8:45

9:15

10:00

10:35

10:50

11:25

12:00

1:15

1:45

2:20

3:05

3:40

3:55

4:30

5:15

5:30

Joe Chernov & Sam Clemens

InsightSquared Welcome

Jessica Gelman – KAGRKeynote

Dynasties and Data: Creating a Winning Formula for New England Patriots Fans and Other Sports Organizations

Mike Wolff & Alexandra Martin – Salesforce.comSpeaker

3 Ways to Share a Brain with Your VP of Sales

Coffee Break

Maria Pergolino – ApttusSpeaker

What the CMO Needs From Sales Ops

Jon Hay – The Boston Red Sox Speaker

The Boston Red Sox Are More Than a Ball Club, We’re a Business: Here’s How Our Front Office Drives Revenue

Lunch

Inner City Weightlifting InsightSquared

Doug Landis – Emergence CapitalSpeaker

Sales Ops: The Co-Founder of Sales

Practitioner Panel

Expert Panel: The State of Sales Operations featuring:
Angie Katsanevas, Senior Director of Sales Operations at Instructure
Erin Bush, Director of Sales Operations at Salesloft
Ryan Wilcox, VP Revenue Operations at Dataminr

Matt Cameron – Sales Ops Central Speaker

Sales Operations Clovers: Without You, Your CRO Stands Before the Board Naked

Popcorn Break

Dana Therrien – SiriusDecisions Speaker

The Evolution of Sales Operations: What’s Next?

David McCandless Keynote

Data is Beautiful: Harnessing the power of visualization to surface insight, pattern and stories from numbers

Fred Shilmover

InsightSquared Closing Remarks

Afterparty

We’ll close it out with a rocking party on the Third Base Deck. Enjoy drinks, appetizers, a meet & greet with Hall-of-Famer and Red Sox legend Jim Rice, and a chance to virtually experience batting practice at Fenway!

Friday, August 18th

am

12 pm

Ramp Camp (Optional, Included in Full Conference ticket)

Hands-on workshops and small group breakouts for InsightSquared customers only.

Details

Location

The EMC Club at Fenway Park: August 17, 2017
 
Considered to be one of the most well-known sports venues in the world, historic Fenway Park is the nation’s oldest ballpark and host to the Boston Red Sox.
 
 
Hatch Fenway
 
Located on the 8th floor of Landmark Center, encompassing more than 100,000 square feet, Hatch offers a range of workspaces for growing innovation companies, and is located in the vibrant, industrious, and diverse Fenway neighborhood.

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Hatch FenwayRAMP Camp will be held at Hatch Fenway - Landmark Center, 8th Fl 401 Park Drive Boston, MA 02215

Hotel

The Verb Hotel at Fenway Park
 
Located at 1271 Boylston St Boston, MA 02215 and just steps from Fenway Park, the Verb is Boston’s Boutique Rock ‘n Roll Hotel.
 
At this time, the InsightSquared room block is full. Other nearby hotels include the Residence Inn by Marriott Boston Back Bay / Fenway and Hotel Commonwealth.

Thank You to our Sponsors!

Grand Slam Sponsor

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Home Run Sponsors

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Box Office

Thanks for making our first Ramp conference a wonderful experience!